Why Genesys
We guarantee One Pass To Production™ from initial concept, through to volume production of commercially-ready products –shorter time to market, lower overall costs.
Genesys has an outstanding reputation for getting designs into production with only one prototype run. Our track record proves it, and we guarantee it with confidence.
The key to our success is our team's relentless pursuit of quality and accuracy; it's central to our culture and goes to the core of what we believe. We do not do multiple prototypes, and we do not tolerate "throw away prototypes".
Where the customer requirements specification does not change following pre-prototype circuit schematic sign-off, Genesys guarantees to produce circuit board layouts which ensure that prototypes are functional and meet their mechanical requirements, with no need for a second prototyping pass.
A small number of cuts-and-straps is allowed, with minor PCB changes being undertaken prior to pilot production. High-risk aspects of the design may be modeled prior to full PCB layout.
Integrity and Professionalism
At the core of our company is a fundamental belief in the value of professionalism, honesty, transparency and fairness. We have a 25-year track record of professionalism, integrity and honesty, and many happy and loyal customers. This means that we always treat your IP in the way that you would expect, work conscientiously and bill accurately, and always look to find solutions that are in your best interest.
We fastidiously avoid conflicts of interest, and always transfer full ownership of your designs to you in accordance with our contract.
Our capabilities are constantly evolving to capitalise on the latest technology and provide our customers with innovative, cost effective state-of-the-art solutions.
Commercially Focused
Genesys specialises in the development of commercially ready products. From the outset your products are designed for cost-effective volume manufacture, rapid time-to-market and compliance with regulatory requirements.
Depth and Breadth of Experience
Genesys has a wealth of knowledge and experience in the development of a diverse range of products and systems. Whatever your application requirements or industry sector/domain, we understand the technologies you will need to arrive at the optimum solution.
We are able to pick up new application domain knowledge to an expert level extremely quickly, and our broad technology capabilities make us an indispensible development partner.
The Right People and Resources
Genesys' engineering standards are extremely high, and the quality of our people are the key to our ongoing success. As such we only employ the most capable engineers and disciplined people at any given experience level.
Genesys has an extensive development team consisting of professional electronics and software engineers, including hardware designers, embedded programmers, PC programmers, VHDL programmers, RF design specialists, EMC specialists, EMC specialists, IP experts and project managers. All engineering team members are tertiary qualified professionals.
The team includes senior engineers with decades of experience, intermediate level engineers and younger staff, as well as work-experience placement students who provide technical support. This allows us to tailor a team for your development that has the right mix of skills, experience and cost effective resources.
Specialist Capabilities
Genesys has specialist capabilities in the areas of internet connectivity and applications, RF design, high speed digital design, mains and power supply design, analogue design, EMC consulting, designing to meet regulatory requirements, IP protection, designing for volume manufacture, and the development of ultra-low power, space and cost constrained applications.
Proven Development Process
Genesys has a well-proven structured and staged development process with clear objectives, tasks and deliverables.
The staged development process provides clear review points, and ample visibility of defined deliverables. Our process ensures that product requirements are well defined, commercial questions are answered upfront, and technical risks mitigated.
Rigorous review and verification ensures a high quality outcome. Our process also facilitates design traceability.
Extensive IP Base
Genesys owns an extensive library of circuit designs, software suites and other IP building blocks. We are able to draw upon general circuit designs, code fragments, schematic symbols and PCB footprints etc for your designs.
These IP building blocks are provided free of charge and often allow us to develop solutions quickly, with reduces risk and with much lower costs.
Excellence in Innovation
Innovation is at the heart of everything we do, be it applying existing technologies to new applications or solving unique problems with creative solutions.
Genesys has a long history of supporting innovation, with more than 30 patents applied for and granted as an outcome of our work. Genesys’ engineers constantly think “outside of the square”, endeavouring to apply novel, inventive and innovative techniques in the development of designs to satisfy our customers’ requirements.
Equipment and Tools
Having the right equipment and tools saves both time and money. Genesys owns and utilises an extensive range of specialist equipment and tools including high-end spectrum analysers, digital storage oscilloscopes, mixed signal oscilloscopes, network analysers, protocol analysers, function/signal generators, data acquisition tools, power supplies, microscopes, thermal chamber, soldering and rework tools.
Genesys also owns an extensive range of embedded software compilers, PC and mobile device application development tools to suit a wide range of microprocessors, operating systems, and platforms, as well as VHDL tools for FPGA/CPLD platform development.
We use the latest version of Altium Designer for schematic entry, circuit simulation and PCB CAD.
